Google Business Competition Audits

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Alex Sparks Co-Founder of OmniLocal
Alex Sparks
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Google Maps has become the gold standard for locating local businesses. From finding the best pizza in town to identifying the nearest hardware shop, we rely on its recommendations to help us make decisions. But what happens if you come across inaccurate information or blatant fraudulent activity related to a business listing? This is where the Google Business Profile Redressal Complaint Form can help.

According to the official description, this form provides your direct channel to Google for reporting issues with a business's name, phone number, or URL that appears on Google Maps. If you feel a company listing is providing misleading information or engaged in deceptive tactics, utilize this tool.

Why is it so important to report misleading information?

Inaccurate business listings have a significant negative impact for:

  • Consumers: If visitors are routed to the wrong address, erroneous contact information, or a false website, they may waste time, become frustrated, and even lose money.
  • Legitimate businesses: You have a stake in making sure your web information is correct and compliant with the law as a business owner. It should be penalized to skip this.

What Kind of Issues Can You Report?

The Google Business Profile Redressal Complaint Form specifically addresses concerns related to:

  • Misleading Business Names: These could be names that drastically deviate from the real name of the company with added keywords for SEO.
  • Inaccurate Phone Numbers: By reporting incorrect phone numbers, clients can get in touch with the intended company and not a fraudster.
  • Suspicious or Fake URLs: It is imperative that a company listing be reported right once if it leads to a malicious website, a parked domain, or a website unrelated to the actual firm.

How to Use the Google Business Profile Redressal Complaint Form:

The process is straightforward. Here's a step-by-step guide:

  1. Find the Business Listing: To start, locate the particular Google Maps listing that has the false information.
  2. Determine the Problem: Identify the specific aspect of the name, phone number, or URL that is off or suspicious.
  3. Access the Complaint Form: https://support.google.com/business/contact/business_redressal_form
  4. Fill Out the Form Carefully: The form will ask for details such as:
  • Your information (Name, Email, Business Name)
  • Malicious content (Phone number/URL/Address/Title)
  • Submit the Form: Once you've filled out all the required fields, submit the form.

What Happens After You Submit a Complaint?

Google will send you an email informing you that any complaints submitted through this form will be reviewed in accordance with their standards regarding the representation of businesses on Google Maps. If you continue to notice businesses you suspect on maps, it's a good idea to report them every quarter even though you won't be informed of the outcome.

Let's maintain the accuracy of Google Maps!

By reporting false information, consumers are protected, legitimate businesses are supported, and this useful service is kept a trustworthy resource for all. Therefore, don't be afraid to make a complaint if you see something that seems off—you might be changing things more than you realize!